By Philippe Guinaudeau, CEO You work as a product manager for a sizable consumer goods company, and you have been given the challenging...

By Philippe Guinaudeau, CEO BrandTrends can help in selecting a suitable social influencer for your brand. One of the fastest-growing...

By Philippe Guinaudeau, CEO From brand awareness to brand engagement: the necessary steps - Part 2 How to create customer engagement? You...

....but an unexplored field of opportunities and growth Some would consider the Metaverse as the 3D Internet. In some extent, that’s...

By Philippe Guinaudeau, CEO From brand awareness to brand engagement: the necessary steps - Part 2 What is a brand engagement strategy?...

By Philippe Guinaudeau, CEO The recent BrandTrends survey, conducted in over 42 countries, shows that the distribution and content...

By Philippe Guinaudeau, CEO From brand awareness to brand engagement: the necessary steps - Part 1. This four-part series of articles...

By Philippe Guinaudeau, CEO The question is straightforward. Nonetheless, the response is out of proportion. What is your favorite brand...

By Marinette Dalbard, Client Servicing Director Social media use among adults and teenagers (tomorrow's adults) is on the rise; this is...

By Marinette Dalbard, Client Servicing Director Mickey Mouse is one of the most well-known entertainment brands in the world. It also...

By Philippe Guinaudeau, CEO There is no need to mention the Barbie brand. It's a kind of world heritage, so well-known that everyone can...

By Marinette Dalbard, Client Servicing Director The BrandTrends purchase funnel identifies crucial areas for improvement and emphasizes...

By Philippe Guinaudeau, CEO The most well-known brands, the most favorites brands, the most desired brands ... All of these rankings are...

By Marinette Dalbard, Client Servicing Director We've already discussed how the pandemic has pushed everyone, including children, to...

In the BrandTrends tracker, what is the Consumer Demand Gap? What can you do with it to predicting future sales?

By Marinette Dalbard, Client Servicing Director BrandTrends demonstrates how to fully comprehend Brand Popularity in order to evaluate a...

May 05, 2022 By Marinette Dalbard, Client Servicing Director The recent BrandTrends survey, conducted over 42 countries including...

May 05, 2022 By Marinette Dalbard, Client Servicing Director Changes in children's entertainment consumption over the last two years have...

BrandTrends Reveals The Last (January 2022) Ranking Of The Most Popular Brands Among 0 To 14 Yo In The World ! Once again, Lego confirms...

March 28, 2022 Admin Blog, Insights, Methodology BrandTrends reports include different indicators, all defined to help you measuring,...