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Exploring multicountry market research insights and consumer trends for licensed children's brands

Stay ahead of the game: Unlock the latest trends in Entertainment and IPs to target the demographic with precision

Breaking News

Le NASDAQ chute de 20%, les marchés mondiaux réagissent

Get the competitive edge with our intuitive tools that give you Interactive Dashboards to deep analytical levels

Country Reviews

More than
40 Countries

Brand Reviews

More than
75,000 brands

Special Licenses

Special licenses to international members

Data and analysis on how customers think

Consumer Behaviors

Fandom Segmentation

Breakdown your audience  based on their interests

Data-Driven Market Research and Analysis Solutions

BrandTrends is a leading market research firm covering 50+ countries and that specializes in providing consumer insights, data analytics, and market intelligence on brands, equity, licensing, consumer behaviors for children & families

You can learn everything you need to know about how people feel toward your brand, what they think of it when compared with other brands in similar categories. You’ll also be able get an idea on whether or not consumers are likely make purchases based off their initial opinion

Purchase Intentions

Combine the fandom segmentation - Fans, Supporters, Rebels, and Rejecters with ownership of the brand and future purchases, including by product categories, makes this segmentation incredibly potent for driving sales and marketing actions.

Fandom Segmentations

Investigate the current routines, habits, interests and hobbies, attitudes and behaviors of children, tweens, and teenagers, as well as the impact that their time spend will have on future product categories.

Consumer Behaviors

Investigate the current routines, habits, interests and hobbies, attitudes and behaviors of children, tweens, and teenagers, as well as the impact that their time spend will have on future product categories.

Market Prediction

Global Market Research

BrandTrends is a premier global market research and consulting provider. Our specialized insights and analysis of brand, lifestyle, and attitudinal trends, with a focus on children, youth and families, will give you the edge in the rapidly evolving market. With a team of expert researchers and analysts, we conduct comprehensive market monitoring of up to 53 markets annually, providing you the necessary tools to stay ahead of the curve.

Up to date and accurate

Some of it is simple and some of it is more complicated, but we always go above and beyond:

  • We mix worldwide expertise with local knowledge to provide you with a comprehensive understanding of the brands you care about.

  • We customize market research to meet your specific needs.

  • We give complete solutions to businesses of all sizes and industries, going beyond market research.

  • We take a more strategic approach to market success by keeping things simple and straightforward.

Explore our reports

Lead the way with our cutting-edge insights: stay ahead of the game with our expertise in navigating the ever-changing landscape and providing timely intelligence for your organization

How to predict Trends for Kids
13 Trends

Exclusive Insights and News on Consumer Behaviors and Attitudes towards Brands

Interactive Dashboards

Instant Access and interactive experience with deep analytical levels at your fingertips

interactive dashboard

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